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"_delta_pp", "value": 9.045496638734472 } ] }, "targetCompetitionBand": { "id": "targetCompetitionBand", "value": "high", "label": "推荐切入高价位段", "ruleId": "mfr.target_competition_band.v1", "evidence": [ { "path": "priceBands.high.fobShare", "value": 0.5620653475094644 }, { "path": "priceBands.high.chinaShare", "value": 0.027106973523368147 }, { "path": "priceBands.high.importerCount", "value": 183 } ] }, "supplierCompetition": { "id": "supplierCompetition", "value": "low_density", "label": "中国供应商竞争稀疏", "ruleId": "mfr.supplier_competition.v1", "evidence": [ { "path": "market.chinaSupplierShareFob", "value": 0.041664583318328396 }, { "path": "market.chinaSupplierCount", "value": 148 } ] }, "nextActionChinaPosition": { "id": "nextActionChinaPosition", "value": "build_presence", "label": "建立中国品牌存在感", "ruleId": "mfr.next_action.china_position.v1", "evidence": [ { "path": "conclusions.chinaPosition.value", "value": "early" } ] }, "nextActionMarketGrowth": { "id": "nextActionMarketGrowth", "value": "share_take", "label": "市场体量稳定 · 重点是抢份额而非创造需求", "ruleId": "mfr.next_action.market_growth.v1", "evidence": [ { "path": "market.cagr5yFob", "value": -0.031170597945569645 } ] }, "importerConcentration": { "id": "importerConcentration", "value": "broad_channel", "label": "进口商分散 · 需要广撒网 + 渠道型销售", "ruleId": "mfr.importer_concentration.v1", "evidence": [ { "path": "market.hhiImporterFob", "value": 0.016294319859809066 } ] }, "heroPositioning": { "id": "heroPositioning", "value": "early_contracting", "label": "市场收缩中 · 中国仍处早期 · 空间相对集中", "ruleId": "mfr.hero_positioning.v1", "evidence": [ { "path": "conclusions.marketPhase.value", "value": "repairing" }, { "path": "conclusions.chinaPosition.value", "value": "early" } ] }, "targetBandReason": { "id": "targetBandReason", "value": "large_with_room", "label": "体量大且中国仍有显著切入空间", "ruleId": "mfr.target_band_reason.v1", "evidence": [ { "path": "priceBands.high.fobShare", "value": 0.5620653475094644 }, { "path": "priceBands.high.chinaShare", "value": 0.027106973523368147 } ] }, "battleEntryAngle": { "id": "battleEntryAngle", "value": "differentiate", "label": "差异化产品切入", "ruleId": "mfr.battle_entry_angle.v1", "evidence": [ { "path": "market.targetBandChinaShareFob", "value": 0.027106973523368147 } ] }, "battleProductFocus": { "id": "battleProductFocus", "value": "available", "label": "HS 子编码产品方向已识别", "ruleId": "mfr.battle_product_focus.v1", "evidence": [ { "path": "market.hsSubcodeRows.length", "value": 4 } ] }, "nextActionImporterPool": { "id": "nextActionImporterPool", "value": "mid_pen_up", "label": "优先关注中渗透·上升 cohort", "ruleId": "mfr.next_action.importer_pool.v1", "evidence": [ { "path": "_midUp_count", "value": 9 }, { "path": "_lowUp_count", "value": 13 } ] }, "nextActionSupplierDensity": { "id": "nextActionSupplierDensity", "value": "space_to_enter", "label": "中国供应商仍稀疏 · 切入空间存在", "ruleId": "mfr.next_action.supplier_density.v1", "evidence": [ { "path": "conclusions.supplierCompetition.value", "value": "low_density" } ] }, "advisorySeasonality": { "id": "advisorySeasonality", "value": "weak", "label": "季节性信号弱", "ruleId": "mfr.advisory.seasonality.v1", "evidence": [ { "path": "market.seasonalIsWeak", "value": true } ] }, "advisoryMethodNote": { "id": "advisoryMethodNote", "value": "kmeans", "label": "价位带由 k-means 聚类得出", "ruleId": "mfr.advisory.method_note.v1", "evidence": [ { "path": "dataAvailability.priceBands.available", "value": "kmeans" } ] } }, "snapshot_hash": "12358ba69e49a31a973cd6f28d5484b32ca6e36dfb542694764fe0fe43f801e2" }